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“Dark Days,” “Monstress” top July 2017 comic sales

“Dark Days,” the prelude to DC Comics’ Batman-centric event “Dark Nights: Metal,” is the top-selling single-issue comic for July 2017. On the trade paperback side, Image’s “Monstress,” volume 2 is the top seller.

Comics

Below are July’s top-selling comics, according to Diamond.

Rank Title Price Publisher
1 DARK DAYS: THE CASTING #1 $4.99 DC
2 ASTONISHING X-MEN #1 $4.99 MAR
3 BATMAN #26 $2.99 DC
4 BATMAN #27 $2.99 DC
5 SECRET EMPIRE #6 $4.99 MAR
6 SECRET EMPIRE #7 $3.99 MAR
7 STAR WARS #33 $3.99 MAR
8 DEADPOOL KILLS MARVEL UNIVERSE AGAIN #1 $3.99 MAR
9 THE WALKING DEAD #169 (MR) $2.99 IMA
10 SPIDER-MEN II #1 $3.99 MAR

DC tops the list at #1, but their only two other top 10 entries are the bimonthly “Batman” book. Marvel meanwhile took up six slots, thanks to “Secret Empire,” Deadpool, Spider-Man, and a new X-Men book.

Image took one space (#9) with “The Walking Dead.”

Trade paperbacks/graphic novels

Below are the top-selling trade paperbacks and graphic novels for July.

Rank Title Price Publisher
1 MONSTRESS VOLUME 2 TP (MR) $16.99 IMA
2 RICK AND MORTY VOLUME 1 TP $19.99 ONI
3 STAR WARS VOLUME 5: YODA’S SECRET WAR TP $17.99 MAR
4 CURSE WORDS VOLUME 1 TP (MR) $9.99 IMA
5 THE FLASH VOLUME 3: ROGUES RELOADED TP $16.99 DC
6 THE LEGEND OF KORRA VOL. 1: TURF WARS PT 1 TP $10.99 DAR
7 BATMAN/TMNT TP $16.99 DC
8 BATMAN/TMNT ADVENTURES TP $19.99 IDW
9 BLACK SCIENCE VOLUME 6 TP (MR) $16.99 IMA
10 SERENITY VOLUME 5: NO POWER IN THE ‘VERSE HC $19.99 DAR
Spider-Men II #1
Spider-Men II #1 (September 2017). Art by Sara Pichelli.

The top 10 is a mix of publishers. Image took three slots; DC two; Dark Horse two; and Marvel, Oni Press, and IDW one each.

Out of the Big Two, “Flash” is the only canon superhero title in the top 10. DC’s entries are both Batman/Teenage Mutant Ninja Turtle crossovers.

“Monstress” is a fantasy series set in a matriarchal, alternate version of Asia. The series is created by Marjorie Liu and Sana Takeda.

Other figures

The top five publishers by dollar share:

  1. Marvel: 36.89%
  2. DC Comics: 26.94%
  3. Image: 11.47%
  4. IDW: 3.83%
  5. Dark Horse: 3.4%

The top five publishers by unit share:

  1. Marvel: 39.53%
  2. DC Comics: 31.15%
  3. Image: 9.73%
  4. IDW: 3.26%
  5. Dark Horse: 2.55%

Comments

Comichron discusses how sales are somewhat down for the year versus 2016. A mix of underwhelming Big Two releases this year and the 2016 numbers being boosted by Rebirth and “Civil War II” might be to blame.

Some online have talked about “Star Wars” and not a superhero book as Marvel’s top-selling regular-release title (that isn’t a #1, event book, or similar gimmick). Marvel’s superhero line does have problems: too many 90s-style bad events/gimmicks; bland stories; sidelining characters like the Fantastic Four for cynical reasons; confusing renumberings; and the usual issues plaguing the US comics industry (diversity problems, expensive prices, etc.). Still, it shows the strength of “Star Wars” fans and their willingness to buy comics; it also shows a bit of genre diversity.

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